AtlasIED has announced the appointment of Pieter Claes as director of
sales - EMEA. In this role, Claes will assist with AtlasIED’s footprint
expansion in EMEA by strengthening relationships with local customers, channel partners, and
sales representatives across the region.
Claes joins AtlasIED with more than 15
years of experience in professional AV sales and channel development. Most recently, he
served as regional sales director at Biamp, where he worked closely with
customers, partners, and integrators.
As director of sales - EMEA, Claes will
collaborate with AtlasIED’s sales team, independent manufacturer representatives, and key channel partners
to strengthen relationships, expand market opportunities, and drive growth across strategically targeted verticals.