GUDE Systems expands market presence in Africa and Middle East

GUDE Systems expands market presence in Africa and Middle East
GUDE Systems has appointed Abcom Distribution and Abcom Digital Kenya as distribution partners, while also recruiting Kumaran Kannan to grow its presence in the region.

Through this collaboration, GUDE Systems aims to provide AV systems integrators and specialist planners in
the region with access to its IP-based power distribution units.

Abcom Distribution is headquarted in
Dubai, with a strong network of integrators and specialist partners. Abcom Digital Kenya is based in
Nairobi, serving the East Africa market.

The expansion is supported by Kumaran Kannan, who joins with
extensive experience in the AV market and with in-depth knowledge of regional requirements in Africa
and the Middle East.

Philipp Gude, CSO, GUDE Systems, commented: “In Abcom, we have gained a
partner that shares our standards for quality and innovation and also holds an excellent market position
in two dynamic regions. With Kumaran Kannan’s additional expertise in particular, we are laying the
groundwork together to deliver our solutions to our customers in an even more targeted and efficient manner.”