Allen & Heath has appointed Algam as the exclusive distributor of its products in the French market. Algam is a distributor of MI and professional audio, video and lighting products in France and the Benelux.
Benjamin Garnier, Algam MD: "This partnership will
enhance our portfolio, and open up new
possibilities to further strengthen our standing in the
French audio market."
To best serve the wide
variety of Allen & Heath customers, the
sales operation will be divided between Algam Entreprises,
which will manage sales to rental and staging
companies and installers, and Audia, which will
represent Allen & Heath to MI stores and audio dealers.