Daktronics has partnered with Soho Estates Portfolio Limited to deliver an enhanced visual experience on the exterior of its building in London.
The installation is currently taking place and
will soon be switched on to share messaging
and information with people passing by this prime location
within the city.
Each of the two LED
displays will measure 12.8 metres high by 2.88
metres wide and feature 6-millimeter pixel spacing to
deliver images to people as they pass by this
location. They feature environmental protection to ensure they
operate as expected in the outdoor elements of London.