Danmon Group Sweden has been appointed as a distributor for Optocore and BroaMan fibre products, having represented the brands in Denmark for a number of years.
Danmon Group is one of the leading suppliers to professional users of equipment for broadcast, television, film and
commercial productions, originally in its native Denmark.
Back in 2001, Danmon Sweden managing director, Marcus Lundahl, started to build
the Group’s audio division, Soundware, after which they began representing Optocore.
While Soundware will continue to service the
professional audio and video industry generally, Danmon will focus on addressing the broadcast video sectors with the German manufacturer’s
scalable fibre interfaces, seeing huge potential in these segments.
“We primarily see Optocore and BroaMan penetrating a number of
key sectors like broadcast, live OB, and theatre,” continued Mr. Lundahl. “Sweden has been an early adopter of new
ways of distributing content — especially over fibre, where the interest is very high.”
Although the company already
has advanced knowledge of the Optocore / BroaMan fibre solutions Danmon/Soundware are already contemplating further staff training and will
be promoting to their own client base via social media channels and websites, plus a series of roadshows and seminars.