Rising occupancy and increased travel rates among both businesspeople and consumers is spurring the global hotel industry to upgrade the old CRT-TVs in guest rooms to flat-panel sets.
This will cause hotel television sales to this segment to rise by a predicted factor of
11 from 2007-2012 according to market analysts iSuppli.
iSuppli’s newly revised forecast predicts global hotel TV shipments
will grow to 9.7 million units by 2012, managing a CAGR of 61.5% from 894,527 units in
2007.
“Long a staple of the CRT-TV market, hotels are switching to flat-panel display televisions, paralleling the
shift that is occurring amongst consumers,†said Sanju Khatri, principle analyst for projection and large-screen displays
at iSuppli. “Hoteliers are noting that their guests desire more than just the standard hospitality elements that
satisfied them in the past, like CRT-TVs.â€
In the EMEA region, the company predicts that shipments will
rise to 3.0 million units in 2012, increasing at a CAGR of 72% from the 2007 figure
of almost 200,000. By that time, EMEA will surpass North America as the world’s largest region for hotel TV shipments.