Gefen has joined forces with three digital content creation studios in an effort to provide a complete signage service.
Jeffery Casper Productions, MossMedia and Studio1080 will provide Gefen customers
with professional graphics.
MossMedia comprises a global network of creative and
technical staff and specialises in content creation, interactive applications and brand
innovation. The company has created content for brands such as Wynn
Las Vegas and Best Buy.
Studio1080 supplies digital signage content
creation including concept development and has a background in advertising and
television.
John Novak, director of digital signage for Gefen, said: “This
level of service provides [customers] with unprecedented opportunities in creating, managing
and tracking their campaigns, and further broadens the range of services we can offer.”