First Impression installed BrightSign players to power an interactive perfume display at House of Rituals, the new flagship store for Rituals in Amsterdam.
The installation launches the Talisman perfume collection
and marks the brand’s 20th anniversary.
Customers can select perfumes via prompted inputs on
an iPad; selected perfume bottles light up
while a video plays to describe the scent
Two BrightSign HD1024 players control the feature
lighting, activating LED strips under the bottles.
First
Impression also delivered a custom-built Extron control
app for House of Rituals to manage the installation.