Digital display experience platform, Raydiant, is now offering virtual try-on technology to its fashion retail customers. Virtual try-on is brought to stores by Zyler, fashion technology that allows customers to see themselves in any outfit without having to physically try them on.
This means that retail spaces can
be transformed, maximising space and making
use of the latest innovations in fashion.
When customers see themselves in items before
purchase, they are more excited about
the products, their confidence is boosted, and
the brand becomes more inclusive. Customers shop
and buy more, and are less
likely to return the products they purchase.