Security Dynamics, a distributor of security products, has announced a strategic move to further expand its pro-AV portfolio by securing distribution for Hisense Commercial Displays in the UK.
“We recognise the opportunity of AV for our system integrator partners and installers” says Security Dynamics
MD, Rakesh Chandna, “Hisense, is a significant brand and technology leader, and presents an exciting opportunity
for our existing partners to diversify their offerings and for us to attract new resellers. Our partnership
can bring these state-of-the-art solutions to our valued channel partners and is a fantastic addition to
our current pro-AV product line-up.”
Roy Martin, director UK and Ireland, Hisense B2B Europe added; “We see
the security resellers and installers as a huge untapped market for Pro AV and Hisense as
a brand. Security Dynamics have distinguished themselves as a proven leader in security distribution, being the company
to launch the Dahua brand in the UK 10 years ago. This new partnership with Hisense
Commercial promises to deliver enhanced synergy and collaboration for solutions crossing both security and pro-AV to the channel”.