ZetaDisplay, a provider of digital signage systems, has appointed Jørn Olsen as director of retail media and analytics.
With over two decades of expertise
spanning marketing, analytics, and shopper engagement, Olsen
brings experience of working with leading retail brands.
In this new role, Olsen will spearhead
ZetaDisplay’s initiatives to transform physical retail environments
into data-driven, dynamic spaces. This includes further
enhancing the company’s proprietary analytics capabilities and ensuring
that clients leverage digital signage to create
more personalised, measurable, and engaging brand experiences.